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Beautifully Designed. Made for Real Life.
The Abella Cot brings together timeless design, everyday practicality and the safety parents expect. With two mattress heights and the option to convert to a toddler bed, it's designed to grow with your little one, from those first sleepy nights into the toddler years.
MEET JACINDA
I started boulevard kids because finding beautiful, genuinely safe nursery furniture in New Zealand was harder than it should be. As a mum of two, I wanted nursery furniture I could trust in my own home, beautifully designed, thoughtfully made and with safety at its heart.
— Jacinda, Founder
Beautifully made layers for little ones.
The Blanket Edit
Certified Safe Baby Cot
Where safety meets style — and dreams begin! Crafted from premium materials with a timeless design, the Abella Cot is more than just a nursery centrepiece — it's peace of mind for parents who value both beauty and security.
Safety Certified: Expertly built with non-toxic finishes and sturdy construction tested for safety standards.
Designed for Longevity: From newborn to toddler stage, built to last.
Trusted by NZ Families: Loved by parents across New Zealand and Australia.
Safe Dresser & Topper Set
Transform your bedroom into a sanctuary of style and organisation with our exquisite Dresser & Topper Set. Crafted with meticulous attention to detail, this set combines timeless elegance with functional design and safety-first construction.
The spacious dresser offers ample storage for your clothing and accessories, while the matching topper adds a touch of sophistication and versatility. Certified safe. Tested quality. Elevate your space with this chic ensemble, where form meets function in perfect harmony.
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Certified Safe Changing Pad
Introducing our custom-fit changing pad, designed exclusively for boulevard kids changing tables. This pad offers a snug fit and easy installation, ensuring hassle-free nappy changes.
Safety Tested: Soft and waterproof surface with contoured edges for added safety. Certified for quality and durability.
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RESTFUL, SAFE SLEEP FOR YOU & BABY
Introducing our exquisite muslin baby bedding collection, crafted with utmost care and comfort to cradle your little one in pure softness and luxury. Made from premium-grade muslin fabric, renowned for its breathability and gentle touch. Certified safe. Tested for quality. Designed to cocoon your baby in a cloud of tranquility for a restful night's sleep.
GROWBRIGHT COLLABORATION
Growbright Airnest - Certified Safe Cot Mattress
The Ultra-breathable, 100% Washable, Certified Safe Cot Mattress Built On A Nest Of Air By Growbright. Tested for safety. Trusted by NZ families.
SAFETY & PARENTING NEWS
The boulevard Journal Safe Baby Tip & Advice
Choosing Your Baby’s Name: How Do You Know You’ve Got It Right?
There’s something incredibly special — and quietly overwhelming — about choosing your baby’s name. It’s one of the very first decisions you make as a parent. A name that will be whispered in sleepy...
Read more
The Ultimate Guide to Choosing the Perfect Baby Blanket
When it comes to creating a cosy, safe, and beautiful nursery, few items are as timeless and essential as the baby blanket. More than just a piece of fabric, the right blanket offers warmth, comfor...
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Must-Have Items for a Functional Baby Room: Essentials for a Calm, Safe & Stylish Space
Bringing a newborn home is one of life’s most precious moments—but let’s be honest, it also comes with a lot of gear. As a parent of a newborn and someone who writes professionally about baby produ...
Read more
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Fully compliant with AS/NZS 2172:2013
